Research by pet food brand ROYAL CANIN reveals that half of veterinary professionals believe pet obesity has increased since the onset of the pandemic. The study indicates that 40% of adult cats and dogs worldwide are now classified as overweight or obese, with misinformation identified as a contributing factor.
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In the UK, 32% of veterinarians state that misinformation presents significant obstacles in discussions with pet owners about maintaining healthy weights. Many owners do not recognize their pets' weight issues (39%), underestimate the associated risks (38%), or are hesitant to alter feeding or exercise habits (37%).
The research found that 25% of pet owners lack understanding regarding what constitutes a healthy weight for their pets. This issue has been exacerbated by younger pet owners, especially from Gen Z, seeking wellbeing advice from social media platforms. Despite this trend, veterinary professionals are still regarded as the most reliable source of information across all demographics.
Dr. Alex German, a Professor of Small Animal Medicine at the University of Liverpool, emphasized the importance of managing pet obesity, noting that it significantly affects both quality of life and lifespan. “Helping pets maintain a healthy weight is one of the most important things we can do to ensure they live longer, happier lives,” he stated.
ROYAL CANIN has launched a global initiative, #ScalingTheConversation, aimed at improving communication between pet owners and veterinary professionals. Vet and content creator Cat Henstridge, participating in the 2025 Vet Symposium, remarked, “The conversation around pet nutrition must continue to champion evidence-based research, ensuring every bowl holds not just food, but knowledge, care and ultimately, a better world for pets.”