
A global survey of 6,500 pet owners reveals that 43% of pets have suffered from parasite infections, while 75% of pet owners express a need for clearer guidance on parasite prevention. Veterinarians are recognized as the most trusted source of pet health advice.
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The survey coincides with World Parasite Awareness Day, observed annually on March 20, which emphasizes the risks posed by parasites such as fleas, ticks, and worms, all of which can be effectively prevented. Despite regular exposure to these parasites, many pet owners reportedly lack sufficient awareness and preventive habits. Specifically, 27% of respondents indicated they are only slightly familiar or not familiar at all with the risks associated with parasites.
In the United States, more than 1.2 million dogs are estimated to be heartworm-positive. The prevalence of heartworm continues to spread in Europe, and significant infection rates remain in parts of Latin America, Africa, and Asia. Ticks, another common external parasite, show a worldwide presence; a recent survey found that over 47% of dogs in Italy were infested, while in Southeast Asia, up to 67% of owned dogs had at least one tick. These parasites pose severe health threats, including Lyme disease and other serious infections.
The threat of parasites extends to humans as well, as certain infections can transfer from pets to people. Warmer temperatures and increased travel contribute to the rising presence of these pests, making prevention crucial.
Veterinarians play a vital role in risk assessment and recommending protective measures, as 70% of pet owners rely on them for health information. As the risk varies based on location, season, and lifestyle, personalized advice and preventive measures are essential for maintaining both pet and human health.
To mark World Parasite Awareness Day, Boehringer Ingelheim has launched the campaign "Small acts of love. Big moments of life.", which aims to educate pet owners on simple preventive steps to protect their pets. Fabio Barone, Vice President of Animal Health at Boehringer Ingelheim Canada, stated that, while many pet owners recognize the importance of prevention, there is often a gap in consistent action. The campaign aims to encourage proactive habits that can enhance pet health and foster a closer owner-pet relationship.
Boehringer Ingelheim is committed to advancing preventive care through research and collaboration with veterinarians to empower pet owners. This campaign is timed for spring, aligning with the seasonal increase in parasite activity, particularly in Canada.