Oxyfresh has introduced its new Advanced Dental Powder for Cats and Dogs, aiming to support preventative wellness and simplify pet dental care. This launch builds on over 30 years of expertise in oral care, highlighted by their veterinarian-trusted Pet Dental Water Additive. The new product provides an easy solution for pet owners; they simply add one scoop to their pet's meals.

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Dental disease is a prevalent health concern for pets, yet daily brushing remains an underutilized habit among pet owners. The Advanced Dental Powder addresses this gap by integrating clinically-supported oral care into regular feeding routines, focusing on enhancing the oral microbiome rather than just masking bad breath.

The key innovation lies in Oxyfresh's proprietary Triple Biotic Dental Powerhouse, which combines prebiotics, probiotics, and postbiotics to promote a healthier oral microbiome and combat plaque and tartar buildup.

Oxyfresh emphasizes a clean formula, excluding ingredients commonly found in other dental powders, such as kelp, seaweed, algae, and sodium hexametaphosphate (SHMP), making it a gentle option for pets. The product is designed for both dogs and cats, accommodating multi-pet households.

The benefits of the Daily Dental Powder extend beyond dental health:

- Oral Health: The proprietary blend is clinically proven to freshen breath within 14 days, reduce plaque and tartar, and foster a balanced oral microbiome.

- Digestive Wellness: Ingredients like pumpkin powder and probiotics support healthy digestion and sensitive stomachs.

- Urinary & Immune Support: The formula includes cranberry powder, shiitake mushroom, and decaffeinated green tea extract to assist with urinary tract and immune health.

- Simple Daily Routine: The powder easily mixes into both wet and dry food.

Karst Downey, VP of Research, Development & Quality Assurance at Oxyfresh, stated that many dental products only address symptoms of poor oral health. He emphasized the importance of creating a product that supports overall wellness while effectively reducing plaque and freshening breath. Melissa Gulbranson, President of Oxyfresh, added that the Advanced Dental Powder offers pet owners an uncomplicated solution to incorporate dental care into their pets’ daily routines, ensuring clinically proven benefits alongside gut health.